Boston-bound.
Decade strong.
10-year anniversary campaign coinciding with the 128th Boston Marathon.*
*All deliverables were made for a class project. No affiliation with Tracksmith.
OOH Bus Shelter
Location: Boston, MA
Will be placed at stops along the bus routes to the Athletes’ Village and start line.
OOH Graffiti Wall
For participants to write messages before and after the race.
Placement: Race expo at Tracksmith booth near bib pickup.
Placement: At the finish line.
Find Your World Major
Found yourself feeling inspired after watching the 128th Boston Marathon? Here are three tips for those seeking to kick off their running journey.
Newsletter
Instagram Stories
To be posted a week before the 128th Boston Marathon. It is intended to showcase Tracksmith crossing the Boston finish line throughout the years.
